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The Logic Behind the Sky-High Candy Crush Deal

In its seemingly exorbitant purchase of the popular app’s creator, Activision Blizzard is just playing the game.

The fact that Activision Blizzard bought Candy Crush creator King Digital startled people less than the sheer size of the deal: $5.9 billion. As many noted, that’s almost $2 billion more than Disney paid for either Marvel or Lucasfilm. It’s more than twice the $2.5 billion Microsoft paid for Minecraft maker Mojang, a property that feels like it has more long-term staying power… read more

The Car That Killed Glamour

Tesla and the end of the automobile as an object of desire

The Tesla Model S is a supercar without equal. Recently, the P85D trim broke the Consumer Reports rating system, earning a score of 103 out of 100. They rounded down to just 100, calling it “closest to perfect we've ever seen.” The Model S accelerates from 0 to 60 mph in under 3.5 seconds, via an electric motor that produces… read more

In the Habit

A Review of Michael W. Clune's Gamelife

I am on an airplane reading Michael W. Clune’s Gamelife, a memoir about growing up playing computer games in the 1980s. I’ve just finished eating the smoked salmon and kiwi on the “fruit plate” I was offered by the flight attendant but had initially declined. Just like I had declined to review Gamelife for this publication, initially. For reasons, too. Michael… read more

The Internet of Things You Don’t Really Need

Smart devices turn every industry into the computer industry, and dupe consumers into thinking their lives are better for it in the process.

Atlanta turns yellow for two weeks in April. Streets, driveways, terraces, cars—everything cakes with pollen. It’s the trees that cause the worst of it. Pine, oak, sweet gum, sycamore, mulberry, hackberry, birch, willow. Prolific itching, sneezing, and car-washing ensue. Grilling season officially begins when the pollen subsides. This year’s was particularly grievous, and perhaps that’s why I was so eager… read more

A Master Key to the Ultimate Dumb Device

The future of the iPhone could be a way of tethering people to Apple products even when they don't want them anymore.

Lock-in. That's what we call it when you're dependent on a specific vendor for particular services. When you buy a single-serving coffee machine boasting convenient, mess-free coffee inserts, like Keurig K-Cup or Nespresso, you're bound to its brand of coffee pods. When you purchase digital music on iTunes, proprietary formats and digital rights management (DRM) make it difficult to listen… read more

Steroid Slugger

An unpublished 2007 New York Times newsgame

In 2007, my studio Persuasive Games embarked on a series of newsgames published by the New York Times. It was Kind Of A Big Deal At The Time, because it was the first real attempt for a major newspaper to publish videogames as news content (rather than as puzzles). We completed two games, Food Import Folly, about the effects of reduced… read more

The End of the Big Mac

The burger's demise won’t be marked by a declaration in a quarterly report, but by a collective appreciation for the comfort it offered America.

If you like to lunch on two all-beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun, you’d better act fast: McDonald’s has announced plans to phase out the Big Mac. Okay, not really. But social media ate up the news of its axing, published by the satirical site Daily Buzz Live at the end of last… read more

Game Studies, Year Fifteen

Notes on Thoughts on Formalism

I know it’s been a long time since I blogged—really blogged, you know, in the style of that form—for three reasons. First, because I’m talking about blogging in the first sentence, and second because I’m sending you here to read the prerequisites for this post. You’ll want to read the linked piece and as many of the subsequent pieces linked… read more

The Cathedral of Computation

We’re not living in an algorithmic culture so much as a computational theocracy.

Algorithms are everywhere, supposedly. We are living in an “algorithmic culture,” to use the author and communication scholar Ted Striphas’s name for it. Google’s search algorithms determine how we access information. Facebook’s News Feed algorithms determine how we socialize. Netflix’s and Amazon’s collaborative filtering algorithms choose products and media for us. You hear it everywhere. “Google announced a change to… read more

Future Ennui

As we march onwards towards wearables and alerts on our wrists, we're no longer shocked by technological progress, but rather exhausted by it.

It’s been seven years since the first launch of the iPhone. Before that, smartphones were a curiosity, mostly an affectation of would-be executives—Blackberry and Treo and so forth. Not even a decade ago, they were wild and feral. Today, smartphones are fully domesticated. Tigers made kittens, which we now pet ceaselessly. Over two-thirds of Americans own them, and they have… read more