The End of the Big Mac

The burger's demise won’t be marked by a declaration in a quarterly report, but by a collective appreciation for the comfort it offered America.

If you like to lunch on two all-beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun, you’d better act fast: McDonald’s has announced plans to phase out the Big Mac. Okay, not really. But social media ate up the news of its axing, published by the satirical site Daily Buzz Live at the end of last… read more

Game Studies, Year Fifteen

Notes on Thoughts on Formalism

I know it’s been a long time since I blogged—really blogged, you know, in the style of that form—for three reasons. First, because I’m talking about blogging in the first sentence, and second because I’m sending you here to read the prerequisites for this post. You’ll want to read the linked piece and as many of the subsequent pieces linked… read more

Introducing the Supertweet

This is what realpolitik looks like on the Internet.

If you use Twitter, you’ve probably encountered the “subtweet,” a technique we defined last year in The Atlantic as “the practice of talking about someone without referencing them explicitly.” Alexis Madrigal exemplified subtweeting like this: So, “@alexismadrigal is a jerk” is one thing, but “Alexis Madrigal is a jerk” is a subtweet. It was a lesson distilled from the sociologist… read more

The Cathedral of Computation

We’re not living in an algorithmic culture so much as a computational theocracy.

Algorithms are everywhere, supposedly. We are living in an “algorithmic culture,” to use the author and communication scholar Ted Striphas’s name for it. Google’s search algorithms determine how we access information. Facebook’s News Feed algorithms determine how we socialize. Netflix’s and Amazon’s collaborative filtering algorithms choose products and media for us. You hear it everywhere. “Google announced a change to… read more

Winning Isn’t Everything

I used to think that games would be the dominant medium of the 21st century. The reality? They’re too big, too complex, and too smart for that to be true.

It’s hard to turn around in video game circles without hearing someone proclaim that “games are the dominant medium of the 21st century.” Deus Ex and Epic Mickeydesigner Warren Spector has a lecture built around the idea. The author Tom Chatfield devoted the subtitle of his book Fun, Inc to the concept. Journey composer Austin Wintory’s uttered the quip in an interview. Film critics writing about recent documentaries about games have even let… read more

A Writer’s Glossary

Terms and concepts for working writers and the people who must tolerate them

Piece – a short-form work you are actually writing or actually have written. Feature – a long-form piece you wrote instead of your writer friends (neener). Longread – a feature or longish piece you are promoting on social media. Latest – informal term for a piece (“Here’s my latest for venue on hot-topic.”) Thing or This thing I wrote – term for piece for the non-self-assured (“So, here’s this thing I wrote…”) Blog… read more

FYI, See Below

The purpose (and the sorrow) of the worst kind of email—the passive-aggressive forward

Email is the worst, but some emails are worse than others. The worst emails are forwards. And the worst forwards? Not the jokes your uncle sends you from his AOL account, but the ones your boss or your coworkers send along from some obscure corner of Administrivistan. Most work emails are purely defensive missives. They seek to shift effort, hide… read more

Why Anything but Games Matters

On isolationism in game development; my Indiecade 2014 talk

A couple months ago, I was talking to a friend in technology media. “Sometimes I wonder why I’m in tech,” he started saying. He paused for a beat. “Then I think, at least I’m not in games.” He wasn’t even really talking about the Voldemortian “you-know-what” that was indeed the original impetus for our conversation. That’s just the latest example.… read more

Future Ennui

As we march onwards towards wearables and alerts on our wrists, we're no longer shocked by technological progress, but rather exhausted by it.

It’s been seven years since the first launch of the iPhone. Before that, smartphones were a curiosity, mostly an affectation of would-be executives—Blackberry and Treo and so forth. Not even a decade ago, they were wild and feral. Today, smartphones are fully domesticated. Tigers made kittens, which we now pet ceaselessly. Over two-thirds of Americans own them, and they have… read more

Swing Copters: The Randomness of the Universe, Captured in Pixels

The creator of Flappy Bird is back with a game offering the sublime agony that comes with mastering a craft—and still failing.

Many of the highest-performing professional athletes are also the most superstitious. Serena Williams bounces the tennis ball five time before her first serve, twice before the second. Michael Jordan wore his University of North Carolina basketball shorts under his Chicago Bulls uniform. Baseball hall of famer Wade Boggs bore a bounty of superstitions. Among them: He ate chicken before each… read more

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