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A longstanding dream: Video games will evolve into interactive stories, like the ones that play out fictionally on the Star Trek Holodeck. In this hypothetical future, players could interact with computerized characters as round as those in novels or films, making choices that would influence an ever-evolving plot. It would be like living in a novel, where the player’s actions… read more

They weighed heavy in pockets and jackets and bags, for they were thick and bulky, not lithe and narrow. Harried professionals never clutched one ostentatiously to say silently, “I’ve got better things to do than listen to this pitch or order this coffee.” Fashionable youth never dangled one nonchalantly from fingers as a flirty pique. Nothing was less sexy or… read more

The Japanese video-game giant Nintendo has had a rough decade. Ten years ago, the company was riding high on the commercial and cultural success of the Wii, its physical-controller console, and the DS, its popular handheld. Nintendo’s stature—and its stock price—climbed to record highs by 2007. But flailing Wii remotes around in the den proved to be a short-lived trend… read more

The classic battle between nerds and brutes is one of brains versus brawn. In the geek films of the 1980s that introduced and immortalized this conflict—Revenge of the Nerds, Weird Science, Ghostbusters, Sixteen Candles—the nerds are always outcasts and misfits. And these fables all end the same way. Through a combination of smarts and good fortune, the nerds demonstrate some… read more

  This remarkable photograph of President Obama wearing VR goggles in the West Wing looks like the very image of futurism. But new technologies will become old and familiar, just as all those before them have become invisible to contemporary eyes. But there they are, preserved in the amber of history, just waiting for the VR headset to join them.… read more

Like love or peace or tenderness, cola is not a simple thing, but a complex one. In the mid 1800s, John Pemberton invented the soft drink we know by the name by combining extracts of the African kola nut and the coca plant: Coca-Cola was born. But the taste of cola—originally a pharmaceutical tonic—had very little to do with either… read more

Summer, 2001. Players install the boxed, retail software for an Electronic Arts game called Majestic. After signing up, the game sends players messages by phone, email, AIM, BlackBerry, and even fax—shards of a paranoia fiction story that plays out in real-time. The title goes on hiatus after the September 11 attacks—this was not the year for fourth-wall-breaking paranoia fiction entertainment. It… read more

Today is Bloomsday, a folk holiday adopted to celebrate the life and work of the Irish writer James Joyce, in particular his 1922 novel Ulysses. The name derives from the book’s protagonist, Leopold Bloom, one of the Dubliners the book follows through the day of June 16, 1904. First celebrated mere years after the novel’s publication, Bloomsday festivities have been… read more

We’ve long stopped referring to the Internet as “the information superhighway,” but there was a reason for the metaphor. Back in the 1990s, when the phrase gained popularity, it worked because a highway is fast, and online life offered access to information—and later shopping, services, and socialization—at previously unthinkable levels of speed and convenience. The irony of “information superhighway” as… read more