The Future of Writing Looks Like the Past

The Freewrite, a “smart typewriter,” wants to liberate writers from their computers.

These days, I write with my fingertips. We all do. And so, anything that changes that sensation stands out. Today, instead of chiclet keys on an Apple laptop, I am clacking at the white, mechanical keys of the Freewrite, a “smart typewriter” made by Astrohaus. It’s the latest and most extreme entry in the distraction-free writing wars. The idea: by… read more

Go Tweak Yourself, Facebook

Talking about social-network service changes as mysterious changes to algorithms turns software companies into false idols.

Last week Facebook “tweaked its algorithm” again. The latest update promises to show users links that people spend more time reading, which might be a good thing for media outlets like this one. Another update, this one purely hypothetical, concerns the company’s hypothetical ability to affect the outcome of elections by altering its news feed—to prevent a President Trump, for… read more

Play Anything

The Pleasure of Limits, the Uses of Boredom, and the Secret of Games

This book is available in print, ebook, and audiobook formats. Buy on Amazon How filling life with play—whether soccer or lawn mowing, counting sheep or tossing Angry Birds—forges a new path for creativity and joy in our impatient age. Life is no game. It’s demanding, boring, and rarely fun. But what if we’ve got games wrong? Playing anything—whether an instrument,… read more

The Tesla Model 3 Is Still a Rich Person’s Car

And that’s all it may ever be.

Tesla calls the Model 3, which the company revealed last week, “our most affordable car yet.” At a starting price of $35,000, they’re not wrong, but affordability is relative. In their eagerness to see Elon Musk’s electric car empire overthrow the old, traditional combustion engine, Tesla supporters might overlook how the Model 3 makes the auto market more uncomfortable for… read more

I Got Lumberrolled

What an Amazon prank can teach us about delight in the Internet age

Yesterday was a strange day full of surprises. The fencing contractor I’d spoken to last week about a site visit for an estimate didn’t show up. Later, when I tried to attend a local community meeting in my neighborhood, I discovered that the indicated room was totally empty at the appointed time—apparently the meeting had been moved without my knowledge.… read more

Dystopian Virtual Reality Is Finally Here

And it’s stranger than science fiction.

Today Oculus VR, the virtual-reality hardware company Facebook acquired for $2 billion in 2014, releases its flagship headset, the Oculus Rift. In so doing, it launches the era of commercial virtual reality, capping three decades of dreams, prototypes, false starts, and retreats into industrial specialization. Rift isn’t alone: Later this year, Sony plans to ship its $399 PlayStation VR, a… read more

The Art—and Absurdity—of Extreme Career Hopping

It’s not any harder to imagine a Federal Reserve Chair Kim Kardashian now than it was two decades ago to imagine a President Donald Trump.

Two high-profile examples of disorienting job changes, both involving Google, recently graced the news. First, Defense Secretary Ash Carter announced that Eric Schmidt, Google’s former CEO, will head the new Defense Innovation Advisory Board at the Pentagon. And second, Chris Poole, the founder of 4chan, the anonymous messageboard known for Internet diversions such as lolcats and Rickrolling—as well as its… read more

The Armed Campus in the Anxiety Age

Campus-carry laws add unnecessary worry to communities already overwhelmed by unease.

ATLANTA, Ga.—A while back, a student at Georgia Tech, where I teach, showed me a series of anonymized “threats” that students in a notoriously difficult class of mine had posted in an online discussion forum. I’d just returned grades, and nobody was happy. “Does he have kids?” one asked. “I’m going to steal them and blackmail him,” answered another.” “Had… read more

Amazon Edges Closer to Fully Automated Retail

With the Dash button and service, the tech giant wants to make your house do the shopping for you.

I press the white, round button on the Gatorade-branded Amazon Dash Button in my palm. It’s lozenge-shaped, about three inches long, faced with a black bezel sporting the sports drink’s logo. The smooth, concave button is a pleasure to push. It scallops just a little, modestly, less than you would have expected. Then a white LED flashes, and you have… read more

Things You Can’t Talk About in a Coca-Cola Ad

A “Profanity API” for a user-generated marketing campaign censors vulgarity, Pepsi, belching, and murder—but also Bill Cosby, capitalism, the Book of Genesis, and tacos.

When Daniel Joseph, a York University doctoral student studying labor and technology, found out about Coca-Cola’s GIF the Feeling promotion, he knew exactly what he wanted to make with it: a Coke-branded critique of capitalism. An accessory for Coke’s newly launched “Taste the Feeling” global ad campaign, GIF the Feeling is a website that allows visitors to fashion Coke ads by combining… read more