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Before it’s an ad for shampoo or cat food or cola, every advertisement is first an ad for capitalism. Without a privately-controlled industry jockeying to compete with one another for consumer dollars, there’s no need for advertising. People would wash their hair with Shampoo, and feed their cats with Cat Food, and quench their thirst with Cola. Without competition, there… read more

When the New York Symphony goes on strike for better wages and benefits in the web TV series Mozart in the Jungle, its members find new ways to make do. Union Bob, a piccolo player whose nickname underscores his commitment to union rules, starts taking Uber fares in his Prius. Uber couldn’t have asked for a better endorsement: Even for… read more

Today is Bloomsday, a folk holiday adopted to celebrate the life and work of the Irish writer James Joyce, in particular his 1922 novel Ulysses. The name derives from the book’s protagonist, Leopold Bloom, one of the Dubliners the book follows through the day of June 16, 1904. First celebrated mere years after the novel’s publication, Bloomsday festivities have been… read more

We’ve long stopped referring to the Internet as “the information superhighway,” but there was a reason for the metaphor. Back in the 1990s, when the phrase gained popularity, it worked because a highway is fast, and online life offered access to information—and later shopping, services, and socialization—at previously unthinkable levels of speed and convenience. The irony of “information superhighway” as… read more

These days, I write with my fingertips. We all do. And so, anything that changes that sensation stands out. Today, instead of chiclet keys on an Apple laptop, I am clacking at the white, mechanical keys of the Freewrite, a “smart typewriter” made by Astrohaus. It’s the latest and most extreme entry in the distraction-free writing wars. The idea: by… read more

Yesterday was a strange day full of surprises. The fencing contractor I’d spoken to last week about a site visit for an estimate didn’t show up. Later, when I tried to attend a local community meeting in my neighborhood, I discovered that the indicated room was totally empty at the appointed time—apparently the meeting had been moved without my knowledge.… read more

Today Oculus VR, the virtual-reality hardware company Facebook acquired for $2 billion in 2014, releases its flagship headset, the Oculus Rift. In so doing, it launches the era of commercial virtual reality, capping three decades of dreams, prototypes, false starts, and retreats into industrial specialization. Rift isn’t alone: Later this year, Sony plans to ship its $399 PlayStation VR, a… read more

Two high-profile examples of disorienting job changes, both involving Google, recently graced the news. First, Defense Secretary Ash Carter announced that Eric Schmidt, Google’s former CEO, will head the new Defense Innovation Advisory Board at the Pentagon. And second, Chris Poole, the founder of 4chan, the anonymous messageboard known for Internet diversions such as lolcats and Rickrolling—as well as its… read more

ATLANTA, Ga.—A while back, a student at Georgia Tech, where I teach, showed me a series of anonymized “threats” that students in a notoriously difficult class of mine had posted in an online discussion forum. I’d just returned grades, and nobody was happy. “Does he have kids?” one asked. “I’m going to steal them and blackmail him,” answered another.” “Had… read more